# Instagram Hashtag Scraper (`seemuapps/instagram-hashtag-scraper`) Actor

Scrape top posts and Reels from any public Instagram hashtag. captions, engagement counts, author profiles, and media URLs.

- **URL**: https://apify.com/seemuapps/instagram-hashtag-scraper.md
- **Developed by:** [Seemu Scraping](https://apify.com/seemuapps) (community)
- **Categories:** Social media, Lead generation, SEO tools
- **Features:** Limited permissions
- **Stats:** 18 total users, 2 monthly users, 100.0% runs succeeded, 1 bookmarks
- **User rating**: No ratings yet

## Pricing

from $6.00 / 1,000 post scrapeds

This Actor is paid per event. You are not charged for the Apify platform usage, but only a fixed price for specific events.

Learn more: https://docs.apify.com/actors/running/actors-in-store.md#pay-per-event

## What's an Apify Actor?

An Actor is a serverless cloud program that runs on the Apify platform. It has two run modes.
In Batch mode, an Actor accepts a well-defined JSON input, performs an action which can take anything from a few seconds to a few hours,
and optionally produces a well-defined JSON output, datasets with results, or files in key-value store.
In Standby mode, an Actor provides a web server which can be used as a website, API, or an MCP server.

Apify vocabulary and the platform model are defined once, in the agent quickstart at https://apify.com/agents.md.

## How to integrate an Actor?

If asked about integration, you help developers integrate Actors into their projects.
You adapt to their stack and deliver integrations that are safe, well-documented, and production-ready.

Do not guess an integration path. Every one of them is in the agent quickstart at https://apify.com/agents.md: the Apify MCP server, Agent Skills with the Apify CLI, the JavaScript and Python clients, the REST API, and the account-free path for an agent with no human to sign in. It also carries the rule on stating cost before the first paid run.

For examples already wired to this Actor's own input schema, see the [API](#api) section below.

Each client library has reference documentation the quickstart does not restate: [JavaScript/TypeScript](https://docs.apify.com/api/client/js/docs.md) (`npm install apify-client`) and [Python](https://docs.apify.com/api/client/python/docs.md) (`pip install apify-client`).

# README

## Instagram Hashtag Scraper

Extract posts, Reels, captions, and engagement metrics from any public Instagram hashtag - no login or cookies required.

### What you get

For every post under a hashtag, the scraper returns a structured record with:

**Post metadata**

- Post ID, shortcode, and direct post URL
- Media type (photo, video, carousel) and product type (feed, clips/Reels)
- Post timestamp (ISO 8601 and Unix)
- Caption text with auto-extracted hashtags and @mentions

**Engagement stats**

- Like count, comment count, view count, play count
- Video duration (for Reels and video posts)

**Media URLs**

- Thumbnail / cover image URL
- Video URL (direct MP4, when available)

**Author profile**

- Author ID, username, full name
- Profile picture URL
- Verified and private flags

**Location** (when set on the post)

- Location name and city

**Pagination**

- `NEXT_PAGE_ID` cursor so you can resume from where a previous run left off

### Use cases

- **Trend research** - monitor which posts are gaining traction under a hashtag and spot viral content early
- **Influencer discovery** - find creators actively posting in a niche before they break out
- **Content strategy** - analyse top-performing posts in a hashtag to understand what hooks, formats, and audio drive engagement
- **Competitor analysis** - track how a brand or product hashtag is growing over time
- **Audience research** - measure hashtag volume, engagement rates, and creator participation across niches
- **Social media monitoring** - track branded or campaign hashtags and pull structured data into your own dashboard

### How to use

1. Enter the hashtag - with or without `#` (e.g. `coffee` or `#travel`)
2. Choose **Top Posts** (mixed photos + Reels) or **Reels Only**
3. Set **Max Posts** - default 100 per run, or 0 for unlimited (will stop ~60s before the actor timeout)
4. Run the actor - results appear in the **Dataset** tab
5. To fetch the next page, copy `NEXT_PAGE_ID` from the **Key-value store** tab and paste it into **Page ID** on the next run

### Output format

Each dataset record:

```json
{
  "postId": "3899803439831518781",
  "shortcode": "DYe4pEFAQ49",
  "postUrl": "https://www.instagram.com/p/DYe4pEFAQ49/",
  "mediaType": "photo",
  "productType": "feed",
  "takenAt": "2026-05-18T14:00:19.000Z",
  "takenAtTimestamp": 1779112819,
  "caption": "Morning brew. #coffee #latteart",
  "hashtags": ["coffee", "latteart"],
  "mentions": [],
  "likeCount": 529,
  "commentCount": 2,
  "viewCount": null,
  "playCount": null,
  "videoDuration": null,
  "thumbnailUrl": "https://scontent.cdninstagram.com/...",
  "videoUrl": null,
  "authorId": "580240992",
  "authorUsername": "chrishallbeck",
  "authorFullName": "Chris Hallbeck",
  "authorProfilePicUrl": "https://scontent.cdninstagram.com/...",
  "authorIsVerified": false,
  "authorIsPrivate": false,
  "locationName": "Taroudant, Marocco",
  "locationCity": null
}
```

### Pagination

Each run returns up to **Max Posts** records. For large hashtags, use the pagination cursor to collect more across multiple runs:

1. Run the actor - when it finishes, `NEXT_PAGE_ID` is saved in the **Key-value store** tab
2. Copy the `NEXT_PAGE_ID` value
3. Start a new run with the same hashtag and paste it into the **Page ID** field
4. Repeat until `NEXT_PAGE_ID` is `null` (hashtag fully exhausted)

If a single run takes you to the actor timeout, the cursor still gets written before the run ends so you can resume on the next run.

### Related Instagram actors

Part of a complete Instagram scraping toolkit - explore the rest of the suite:

- [Instagram Profile Scraper](https://apify.com/seemuapps/instagram-profile-scraper) - Profile metadata for any public account
- [Instagram Posts & Reels Scraper](https://apify.com/seemuapps/instagram-posts-scraper) - All posts and Reels from a profile
- [Instagram Post Details Scraper](https://apify.com/seemuapps/instagram-post-details-scraper) - Full details for any post or Reel by URL
- [Instagram Comments Scraper](https://apify.com/seemuapps/instagram-comments-scraper) - All comments on a post or Reel
- [Instagram Post Likers Scraper](https://apify.com/seemuapps/instagram-post-likers-scraper) - Users who liked a post or Reel
- [Instagram Followers Scraper](https://apify.com/seemuapps/instagram-followers-scraper) - Followers and following lists
- [Instagram Location Posts Scraper](https://apify.com/seemuapps/instagram-location-posts-scraper) - Posts tagged at any location
- [Instagram Tagged Posts Scraper](https://apify.com/seemuapps/instagram-tagged-posts-scraper) - Posts a profile is tagged in
- [Instagram Reels Search Scraper](https://apify.com/seemuapps/instagram-reels-search-scraper) - Find Reels by keyword
- [Instagram User Search Scraper](https://apify.com/seemuapps/instagram-user-search-scraper) - Discover accounts by keyword
- [Instagram Related Profiles Scraper](https://apify.com/seemuapps/instagram-related-profiles-scraper) - Find similar/suggested profiles
- [Instagram Story Scraper](https://apify.com/seemuapps/instagram-story-scraper) - Active stories for any profile
- [Instagram Highlights Scraper](https://apify.com/seemuapps/instagram-highlights-scraper) - Highlights and their stories
- [Instagram Email & Phone Scraper](https://apify.com/seemuapps/instagram-contact-scraper) - Emails and phone numbers from profiles
- [Instagram Influencer Analytics Scraper](https://apify.com/seemuapps/instagram-influencer-analytics-scraper) - Engagement rate and creator analytics
- [Instagram MCP Server](https://apify.com/seemuapps/instagram-mcp) - All Instagram tools for AI agents via MCP

# Actor input Schema

## `hashtag` (type: `string`):

Instagram hashtag to scrape (with or without #), e.g. coffee or #travel.

## `mode` (type: `string`):

Which feed to scrape. 'Top Posts' mirrors Instagram's Top tab. 'Reels Only' returns the hashtag's Reels feed.

## `maxItems` (type: `integer`):

Maximum number of posts to scrape. Set 0 for unlimited (caps at platform timeout).

## `pageId` (type: `string`):

Optional. Paste NEXT_PAGE_ID from the previous run's Key-value store to fetch the next page.

## Actor input object example

```json
{
  "hashtag": "coffee",
  "mode": "top",
  "maxItems": 100
}
```

# Actor output Schema

## `results` (type: `string`):

Each record contains postId, shortcode, postUrl, mediaType, productType, takenAt, caption, hashtags, mentions, likeCount, commentCount, viewCount, playCount, videoDuration, thumbnailUrl, videoUrl, and author fields (authorUsername, authorFullName, authorIsVerified, authorProfilePicUrl), plus locationName and locationCity when available.

## `nextPageId` (type: `string`):

NEXT_PAGE_ID record in the default key-value store. Paste into Page ID on the next run to resume; null when the hashtag is fully exhausted.

# API

You can run this Actor programmatically using our API. Below are code examples in JavaScript, Python, and CLI, as well as the OpenAPI specification and MCP server setup.

## JavaScript example

```javascript
import { ApifyClient } from 'apify-client';

// Initialize the ApifyClient with your Apify API token
// Replace the '<YOUR_API_TOKEN>' with your token
const client = new ApifyClient({
    token: '<YOUR_API_TOKEN>',
});

// Prepare Actor input
const input = {
    "hashtag": "coffee"
};

// Run the Actor and wait for it to finish
const run = await client.actor("seemuapps/instagram-hashtag-scraper").call(input);

// Fetch and print Actor results from the run's dataset (if any)
console.log('Results from dataset');
console.log(`💾 Check your data here: https://console.apify.com/storage/datasets/${run.defaultDatasetId}`);
const { items } = await client.dataset(run.defaultDatasetId).listItems();
items.forEach((item) => {
    console.dir(item);
});

// 📚 Want to learn more 📖? Go to → https://docs.apify.com/api/client/js/docs

```

## Python example

```python
from apify_client import ApifyClient

# Initialize the ApifyClient with your Apify API token
# Replace '<YOUR_API_TOKEN>' with your token.
client = ApifyClient("<YOUR_API_TOKEN>")

# Prepare the Actor input
run_input = { "hashtag": "coffee" }

# Run the Actor and wait for it to finish
run = client.actor("seemuapps/instagram-hashtag-scraper").call(run_input=run_input)

# Fetch and print Actor results from the run's dataset (if there are any)
print(f"💾 Check your data here: https://console.apify.com/storage/datasets/{run.default_dataset_id}")
for item in client.dataset(run.default_dataset_id).iterate_items():
    print(item)

# 📚 Want to learn more 📖? Go to → https://docs.apify.com/api/client/python/docs/quick-start

```

## CLI example

```bash
echo '{
  "hashtag": "coffee"
}' |
apify call seemuapps/instagram-hashtag-scraper --silent --output-dataset

```

## MCP server setup

```json
{
    "mcpServers": {
        "apify": {
            "type": "http",
            "url": "https://mcp.apify.com/?tools=fetch-actor-details,seemuapps/instagram-hashtag-scraper"
        }
    }
}
```

The hosted server signs you in with OAuth on first connect, so no API token belongs in this config. Clients without OAuth support can send an `Authorization: Bearer <APIFY_API_TOKEN>` header instead, using a token from API & Integrations in Apify Console (https://console.apify.com/settings/integrations).

## OpenAPI specification

Download the OpenAPI definition: https://api.apify.com/v2/actors/RmwOwGqIr9LNn1vFR/builds/0ju41wCp3KgO3vink/openapi.json