Openbay in the News: ASA Forms Digital Division to Help Dealers With Customer Acquisition
ASA Automotive Systems Inc. has long helped retail, commercial and wholesale tire dealers, and retreaders, too. And now the company has identified another need in the marketplace — customer acquisition.
Get Openbay - automotive services’s stories in your inbox
Join Medium for free to get updates from this writer.
ASA is creating an entirely new digital division to focus on consumers — specifically, on how to direct consumers to the tire retailer, and retain those consumers.
…ASA has worked with Openbay Inc., and Openbay founder and CEO Rob Infantino says the collaboration came about because the two businesses had tire dealer customers in common. Infantino says ASA is taking the best tools and technology “and offering it in a suite.”
Read the full story on moderntiredealer.com
Originally published at https://www.openbay.com on November 8, 2019.
