ASO Keyword Rank Tracker: App Store & Google Play

Track where your apps and your competitors rank for any keyword on Google Play and the App Store, in any country. Each run saves the ranked search results, your apps' positions (even outside the top), the change since the previous run, the store's search suggestions and a competition score for every keyword. Schedule it daily and you have an ASO rank tracker for a fraction of the cost of an ASO tool seat. $2 per 1,000 rank rows, no start fee.

What can this ASO tracker do?

• 📈 Keyword rankings in both stores: the top 30 Google Play results and up to 200 App Store results for every keyword, store and country.
• ⭐ Your apps' ranks: add your apps (and your competitors') and get their position for every keyword, also when they are outside the top results you save.
• 🔁 Changes since the last run: previous rank, positions gained or lost, and apps new in the results. Ranks are remembered in your own Apify account.
• 💡 Search suggestions: the phrases the Google Play and App Store search boxes suggest for each keyword, to find new keywords to target.
• 🎯 Competition score: 0 to 100, how established the top 10 apps for a keyword are (installs on Google Play, ratings on the App Store).
• 🌍 Any country: US, GB, DE, JP, BR, IN and more; search suggestions for 49 App Store countries.

What data does it extract?

Ranks (one row per app in the results):

Field	Example
keyword / store / country	invoice maker / Google Play / US
rank / previousRank / rankChange	11 / 12 / 1 (up one position)
tracked	true for your apps
title / developer	Zoho Invoice - Invoice Maker / Zoho Corporation
installs / ratingsCount / score	1,000,000+ / — / 4.6
rankSource	store: the order the store's own search shows
url	store link

Keywords (one row per keyword, store and country, free):

Field	Example
competition	75
top10MedianInstalls / top10MedianRatings	1,000,000 / 22,813
trackedRanks	your apps: rank, previous rank, change
topApps	the top 3 titles
suggestions	invoice maker free, invoice maker billing app, …

How to track keyword rankings

1. Enter your keywords, for example invoice maker and estimate app.
2. Add your apps to track: Google Play package names or links, App Store links or numeric ids. Add competitors too.
3. Pick the stores and countries.
4. Click Start. For daily tracking, save the input as a task and add a schedule: every run shows the change since the one before.

Example input

{
  "keywords": ["invoice maker", "estimate app", "receipt scanner"],
  "trackApps": ["com.zoho.invoice", "https://apps.apple.com/us/app/invoice-simple-receipt-maker/id694831622"],
  "stores": ["googlePlay", "appStore"],
  "countries": ["US", "GB"],
  "topN": 10
}

Example output (rank)

{
  "recordType": "rank",
  "keyword": "invoice maker",
  "store": "Google Play",
  "country": "US",
  "rank": 11,
  "rankSource": "store",
  "previousRank": 11,
  "rankChange": 0,
  "tracked": true,
  "appId": "com.zoho.invoice",
  "title": "Zoho Invoice - Invoice Maker",
  "developer": "Zoho Corporation",
  "installs": "1,000,000+",
  "url": "https://play.google.com/store/apps/details?id=com.zoho.invoice"
}

How much does it cost?

$2 per 1,000 rank rows on the Apify Free plan, less on paid plans. Keyword records (competition, suggestions, your apps' ranks) are free. Tracking 20 keywords in two stores with the top 10 each is 400 rows, about $0.80 per run; tracking only your app for the same keywords (Top results 0) is 40 rows, about 8 cents.

How are the ranks measured?

• Google Play: the order of Google Play's web search for the country and language, up to 30 apps.
• App Store: the first results (about 11) in the order of the App Store's own search page; after them, Apple's public search API, whose order is close to the store's. rankSource says which one a rank comes from.
• Stores personalise results a little by device and account, so ranks can differ by a position or two from what you see on your phone. The trend over time is what matters, and it is measured the same way every run.

Tips

• Daily tracking: a schedule at the same time every day gives the cleanest trend.
• Only your apps: set Top results per keyword to 0 to save just your tracked apps, the cheapest way to monitor.
• New keywords: run with Search suggestions on and add the good suggestions to your list.
• Separate projects: use a different History name for each app or client.

FAQ

Do I need an App Store Connect or Google Play Console account? No. The Actor reads the public store searches, like a visitor.

Is the competition score Apple's popularity score? No. Apple shows its search popularity only inside Apple Search Ads. The competition score is our estimate of how strong the apps already ranking for a keyword are.

Missing a field or a feature? Open an issue in the Issues tab or email support@mozartstandard.com, and we will reply quickly.