Audience
FMCG & Enterprise Retail Brands
About 1Channel Retail Merchandising
1Channel Retail Merchandising Software gives FMCG and enterprise brands complete control over campaign execution, POSM tracking, and in-store visibility measurement across their retail network. Teams create merchandising campaigns by defining duration, objectives, store lists, and POSM assets, then configure guidelines before launching to field teams. POSM categories (banners, posters, tent cards, digital signage) are mapped to campaigns and tracked at the outlet level, while field teams capture real-time images of execution directly from a guided mobile app workflow. Multi-level merchandising audits validate compliance and in-store visibility, giving brands a cloud-based system to track and audit retail execution activities and generate reports for corrective action.
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1Channel POSM Tracking & Proof of Execution
1Channel POSM Tracking & Proof of Execution helps FMCG and retail teams plan and audit point-of-sale material campaigns across outlets. Teams can maintain a POSM catalogue, organize materials into categories, create campaigns with dates and target stores, and assign materials to locations. Field representatives use a mobile app to complete tasks and submit photographs documenting placement. Multi-level audits support checks of placement, visibility, and campaign compliance. Managers can review coverage, outlet-level completion, execution status, and compliance measures through dashboards and reports. The product is designed for brands and distributors coordinating in-store promotions across distributed outlet networks. Its workflows bring together campaign planning, mobile field execution, photo evidence, audits, and performance monitoring to track whether designated materials were deployed at assigned locations.
Learn more about 1Channel POSM Tracking & Proof of Execution
1Channel Merchandising Campaign Management
1Channel Merchandising Campaign Management is a cloud-based retail execution tool for FMCG, CPG, and retail brands coordinating in-store campaigns. Teams define campaign objectives and guidelines, assign point-of-sale materials (POSM), and select outlets through store lists and coverage plans. Field representatives use the mobile app to follow instructions and submit store-level photos as proof of placement and execution. Validation rules standardize submissions, while exception handling records cases such as closed or unavailable stores. Supervisors review work through multi-level audits, including L1, L2, and L3 checks. Dashboards summarize campaign coverage, completion, compliance, and performance across outlets, regions, and field teams. The system supports merchandising initiatives such as product launches, in-store promotions, and POSM rollouts, with a web portal for campaign setup and review.
Learn more about 1Channel Merchandising Campaign Management
Integrations
No integrations listed.
Company Information
1Channel
India
www.1channel.co/retail-merchandising-software
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Product Details
Platforms Supported
Cloud
1Channel Retail Merchandising Frequently Asked Questions
Q: What kinds of users and organization types does 1Channel Retail Merchandising work with?
1Channel Retail Merchandising works with these users and organization types: Mid Size Business, Small Business, Enterprise, Freelance, Nonprofit, Government, and Startup.
Q: What languages does 1Channel Retail Merchandising support in their product?
1Channel Retail Merchandising supports these languages: English.
